This marks a sharp turn in the world of hip-hop, where musicians like Kanye West have (according to recent activity and/or Twitter rants) decided to eschew physical releases all-together, and points to fundamental differences in the way that each artist has decided to both build brand awareness and seek compensation for their work. Top Dawg CEO Anthony “Top Dawg” Tiffith tweeted a simple “Yes” in response to user asking if fans would get hard copies of Lamar’s latest release this week, and followed up with a “Yep” to confirm that there will be vinyl, too. Currently, the album is only available digitally on major streaming services such as Spotify, Apple Music, and Tidal. Fitbit Versa 3įlickr/KmeronKendrick Lamar’s label Top Dawg Entertainment will release hard copies of his latest project Untitled Unmastered this week, according to some tweets from his label head.
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